Get a snowlife
SIGB required a website to promote snowsport in the UK, funded by the country's biggest snowsport retailers and distributors. The resulting Snowlife website required to capture the imagination of a wide audience, both in age and skill levels.
Essentially a large pool of information and inspiration, the site has a wide following and features a magazine section called 'Get a snowlife' as well as a comprehensive directory of retailers, manufacturers and other companies involved in snowsport.